Posted On: August 2, 2026

Research checked: 9 October 2026 · Last updated: 9 October 2026 · Written by Rodi Taze, Co-Founder of AI Workforce
Agencies that describe their work as AI powered offer very different services: AI search visibility, AI-assisted performance marketing, and automation or agent workflows are not interchangeable. This guide sets six UK options side by side by specialism, using what each publishes about its services, tools and evidence, and lists what to verify before you request a proposal.
Disclosure: AI Workforce publishes this guide and is one of the six options. We apply the same evidence standard to ourselves as to the others, and our inclusion is not an independent endorsement.
On this page: At a glance · Which type fits · Search visibility · Performance marketing · AI Workforce alternative · Checklist · Cost · FAQs
There is no single best AI marketing agency; the right choice depends on the job. In the UK, ClickSlice and Koozai are worth considering if the priority is AI search visibility. Found, Impression and PUSH Group are worth considering if you want AI-assisted performance marketing across several channels. AI Workforce is worth considering if you want marketing automation and AI agent workflows rather than a creative, media buying or AI search service. The list is in no ranked order, and it is based on desk research of each organisation's own published material, not on hands-on testing.
Provider | Specialism | Best suited to | Pricing |
|---|---|---|---|
AI search visibility and ecommerce SEO | Ecommerce brands wanting SEO with answer engine optimisation | Not found on the pages reviewed | |
AI search visibility, digital PR, paid media | Businesses wanting a low commitment diagnostic first | Not found on the pages reviewed | |
AI-first performance marketing | Ecommerce, travel, B2B and SaaS wanting broad channel coverage | Not found on the pages reviewed | |
Performance marketing with data science | B2B, ecommerce and SaaS wanting SEO, GEO and paid media together | Not found on the pages reviewed | |
Performance marketing with AI training and tooling | Organisations wanting delivery plus AI adoption support | Not found on the pages reviewed | |
Marketing automation and AI agent workflows | Businesses wanting automation inside a governed workflow | AI Marketer plan: £95 per seat/month excluding VAT (platform subscription) |
*AI Workforce publishes this guide. AI Workforce's price is a per-seat platform subscription from its pricing page and is not directly comparable with an agency retainer.
This is desk research, not a hands-on evaluation. On 9 October 2026 we reviewed each agency's own website pages on its services and AI offering, the Profound partner directory entry for ClickSlice, the IPA Beacon entry for PUSH Group, AI Workforce's own pricing page, and Google's guidance on AI features in Search. We did not interview agencies, test services, speak to clients or audit results.
The six were included where the published material shows: UK presence or a clearly documented UK service, relevant services with real deliverables, and a specific AI offering such as a named tool, diagnostic, method or service description. We retained the agencies from the previous version of this guide where this evidence supported it. The list is not ranked or scored, and the order within each group is not a preference.
Each agency is assessed against its own specialism, not against full service breadth. A named tool or partnership shows that an offering exists; it does not establish delivery quality. Case study outcomes are reported by the agencies and are labelled as vendor-reported. We did not verify them with clients.
This shortlist is designed to represent three different ways UK businesses can access AI-enabled marketing capabilities: AI search visibility, AI-assisted performance marketing and AI agent-based workflow automation.
The six organisations were selected because their published material provides identifiable services, tools or methods relevant to those categories. This is a representative shortlist rather than an exhaustive review of the UK market. Inclusion does not mean that an organisation has been independently tested or that its services outperform providers not included here.
There is no single definition. Some agencies use AI in selected services, such as search analysis or content drafting. Others describe an AI-first operating model across their work. A third group specialises in how brands appear in AI search results. These labels describe an approach, not the quality of results, and an agency using more AI is not by definition better. Ask what it uses AI for, what stays under human control, and what evidence it can show.
If you need | Consider | Why |
|---|---|---|
To understand and improve visibility in AI search answers | AI search visibility specialists (ClickSlice, Koozai) | Their published services centre on this |
Several channels managed together with AI-assisted analysis | AI-assisted performance marketing (Found, Impression, PUSH Group) | They publish broad channel services alongside AI offerings |
Internal AI training alongside delivery | PUSH Group | It lists AI training and workshops |
Repeatable marketing workflows run by AI agents | AI Workforce | It lists ready-made agents and integrations, not creative or media buying |
Specialism and services | A London based SEO and AEO agency, listed as founded in 2016. It offers ecommerce SEO for Shopify, Magento and WooCommerce stores, answer engine optimisation (prompt mapping, LLM-optimised content, schema and authority building), generative engine optimisation, Google Ads and digital PR. |
Worth considering for | ecommerce brands that want SEO and AI search work from one team. |
Documented AI capability | ClickSlice is listed in the Profound Partners Directory, and describes tracking across AI platforms through Profound. The directory page shows no certification or tier, so we do not describe it as a certified partner. |
Evidence | On its Profound directory listing, ClickSlice reports that for a client called Furl, AI visibility rose from about 5% to about 15% and citation share from 0.5% to 4.5%. This is a ClickSlice-reported outcome, not an independently verified result, and the page does not state the measurement method or timeframe. Its own case studies page lists AEO case studies with qualitative outcomes and no figures. |
Questions to ask | how visibility and citation share are measured, and how AEO work connects to leads or revenue. Pricing not found on the pages reviewed. |
Why it is included | clear AEO service description and a published AEO case study set. Editorial judgement. |
Specialism and services | A UK agency established in 2006 with offices in Lee-on-the-Solent, Preston and London. It lists AI search optimisation, AI-powered digital PR, AI-aligned paid media and AI-assisted content strategy with human editing. |
Worth considering for | businesses in its listed sectors (travel and tourism, hospitality, healthcare, construction, technology and SaaS) wanting a starting diagnostic. |
Documented AI capability | The AI Visibility Triage is described as a free 30 minute call that needs only your URL and competitors, with no access to analytics, Search Console or your CMS. The page names no proprietary software. |
Evidence | The AI services page links to case studies but reports no specific results. Google Partner, Microsoft Partner and Cyber Essentials are stated on the site; we did not check them with the issuers. |
Questions to ask | for relevant case studies with measurable outcomes, and what happens after the triage. Pricing not found on the pages reviewed. |
Why it is included | a clearly defined, low commitment entry point and a long operating history. Editorial judgement. |
Specialism and services | A London based agency (with a New York office) positioning itself as AI-first. It lists SEO and GEO, paid media, digital PR, data and AI, strategy and creative services. |
Worth considering for | ecommerce, hospitality, travel, B2B, SaaS and fintech businesses wanting several channels under one agency. |
Documented AI capability | Everysearch is Found's term for marketing across every searchable platform, including AI assistants. Luminr is described as a tool that tracks how brands appear across AI platforms, social, search and marketplaces, including competitor activity. Found also says agentic assistants support its specialists. |
Evidence | On the Found site, a Toolstation case study is listed, but its headline figures do not say what increased, so we do not reproduce them. Found states Google Premier Partner (2026) and ISO 27001 certification; we did not check these with the issuers. |
Questions to ask | which metrics its case studies report, which team would run your account, and how Luminr is used for clients. Pricing not found on the pages reviewed. |
Why it is included | named tools and a broad, documented service range. Editorial judgement. |
Specialism and services | A performance marketing agency headquartered in Nottingham with offices in London and Manchester. It lists SEO and GEO, paid media, PR, analytics, conversion optimisation and marketing automation. |
Worth considering for | B2B, ecommerce, SaaS and fintech businesses wanting SEO, GEO and paid media together. |
Documented AI capability | Its AI page separates generative AI (scaled copy, ideation) from predictive AI (forecasting, anomaly detection, churn and lifetime value estimates), and says generative AI should be used as a tool rather than a go-to answer and can hallucinate. Its GEO page describes brand building, content, technical work and LLM visibility reporting, and an in-house tool called RALTS. |
Evidence | The GEO page reports a Tensar case (1,793 AI Overview citations by Ahrefs; 47,604 organic clicks and 7.9 million impressions on AI Overview keywords from Search Console), vendor-reported. The AI page itself includes no case studies. |
Questions to ask | how predictive work is delivered for smaller clients, and how citations are tied to commercial results. Pricing not found on the pages reviewed. |
Why it is included | a specific split of generative and predictive uses and a measured GEO case. Editorial judgement. |
Specialism and services | A London based performance marketing agency with US, Middle East and Greece operations. The IPA lists it as founded in 2007; the site cites 18 years of performance marketing experience. Services include media buying, paid search and social, SEO, GEO, CRO, AI training and a consultancy service called Pulse (not described on the page). |
Worth considering for | organisations that want delivery together with AI adoption support. Its AI training page is aimed at enterprise-level businesses. |
Documented AI capability | The site lists an AI Marketing Audit, AI Agents and an AI Sales Agent. Its Digital Innovation Acceleration Lab (DIAL) is described as developing AI-driven tools, including customer-specific agents and continuous creative testing. |
Evidence | The PUSH site states it runs 157 live AI agents and 145 automated workflows across client accounts, and reports 18% session growth in one month for Clarks using AI-powered SEO (both vendor-reported and undated). It also lists a UK Search Awards 2025 award; we did not check this with the awarding body. |
Questions to ask | what the agents do on client accounts and how Pulse differs from its other services. Pricing not found on the pages reviewed. |
Why it is included | AI services and training offered alongside established performance marketing. Editorial judgement. |
Specialism and services | A UK AI platform offering ready-made AI agents. Its site lists lead generation agents, outbound email and call outreach agents, an SEO blog and content engine, LinkedIn post scheduling, a brochure creation agent, a personal assistant and a meeting note taker, with integrations including Gmail, Outlook, Google Calendar, several CRMs, WhatsApp, LinkedIn and Twilio. Source: aiworkforce.co.uk. |
Worth considering for | businesses that want specific marketing and admin tasks run by AI agents within defined permissions. It is not a full service creative, media buying or AI search agency. |
Documented AI capability | The agents and integrations above. AI Workforce's published frameworks, such as those in our AI Marketing Agents guide and AI Marketing Automation guide, show how we approach oversight; they are not evidence of client outcomes. |
Evidence | No case studies or client results were found on the pages reviewed. Platform figures on the site are the company's own claims and are not repeated here. |
Pricing | The pricing page lists the AI Marketer plan (blog and content engine, brochure creation, post creation, automatic posting to LinkedIn and Facebook, email support) at £95 per seat per month, excluding VAT. This is a platform subscription, not an agency retainer, so it is not directly comparable with the other five. Setup, integration and review time are separate considerations; see our AI automation pricing guide. |
Questions to ask | which tasks the agents handle, who reviews outputs, and what integration work is needed. |
Why it is included | as this guide's publisher, for the automation and agent workflow category, with the limits above. |
Question | What to look for |
|---|---|
What does AI actually do? | Named tasks and documented tools |
Who checks the work? | Clear human accountability |
What evidence exists? | Relevant results with baselines, metric and period stated |
What will we receive? | Defined deliverables |
How is success measured? | Business outcomes, not activity alone |
What does it cost? | Itemised pricing and exclusions |
Deliverables: what is produced, how often and in what format.
Ownership: who owns content, data, accounts and any built workflows.
Integrations: systems connected and who does the work.
Review responsibilities: who approves what before publication.
Reporting: measures, frequency and baselines.
Exit arrangements: notice, handover and data return.
Only AI Workforce's pricing was found on the pages reviewed, as a per-seat platform subscription (AI Marketer at £95 per seat/month excluding VAT), which is not directly comparable with an agency retainer. For the other five we did not find pricing on the pages reviewed, and we give no typical UK range. An absent price on a page is not evidence of poor service. Ask for quotes that itemise: agency fees, implementation and integration, software or platform costs, usage charges, media spend and ongoing support. Itemised quotes are easier to compare. For how these components work in automation projects, see our AI automation pricing guide.
Its published specialism does not match your need, for example AI search work when your issue is lead handling.
It cannot show relevant evidence or references for your sector.
Responsibility for review and accuracy is not clear.
You need ongoing automated workflows rather than services, in which case an agent platform may fit better.
The scope or budget does not suit its typical engagement. Ask the provider to confirm its minimum budget, contract length and any setup charges before requesting a detailed proposal.
This guide helps you choose a provider. For how AI marketing systems and workflows operate, see our AI Marketing Automation guide. For how marketing agents work and how much autonomy to give them, see our AI Marketing Agents guide. For how one campaign connects end to end, see our AI Campaign Automation guide. Smaller businesses can start with AI Agents for Small Businesses.
Google's guidance on optimising for generative AI features says this is still SEO, and that special files, markup, llms.txt or content chunking are not required for Google Search. Treat any agency claim of AI search "hacks" with that in mind, and ask what evidence supports it.
What is the best AI marketing agency in the UK? There is no single best one. The right choice depends on whether you need AI search visibility, multi-channel performance marketing or automation workflows.
What is an AI marketing agency? An agency that uses AI in selected services or across its operating model. The label does not indicate result quality.
How do I check an agency's AI capability? Ask which tools it uses, what is done by AI and by people, and for case studies from similar clients with the metric and period stated.
How much does an AI marketing agency cost? We found pricing only for AI Workforce (a per-seat platform subscription, not comparable with a retainer). For the others, pricing was not found on the pages reviewed, so ask for itemised quotes covering fees, implementation, software, usage and media spend.
Is an AI marketing agency the same as an AI marketing agent? No. An agency is a business that provides services. An agent is software. See our AI Marketing Agents guide.
Should I choose an agency or an automation platform? If you need strategy, creative or media buying, an agency fits. If you need repeatable tasks run inside defined permissions, an automation platform may fit better.
Want to discuss whether AI agent workflows suit your marketing? Talk to AI Workforce.
The six options cover different specialisms and are not interchangeable.
Named tools and partnerships show an offering exists, not that delivery is good.
Case study figures here are vendor-reported.
Pricing was found only for AI Workforce, as a platform subscription; ask the others for itemised proposals.
AI Workforce is included as publisher and held to the same standard.
See how AI Workforce can support your marketing workflows. Get in touch.
Written by Rodi Taze, Co-Founder of AI Workforce, who works with UK small and medium-sized businesses on practical AI automation.
AI Workforce is included in this guide as its publisher.
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